Capabilities
Communications & Market Research
Quantitative and Qualitative Research for International Broadcasting
Working
with InterMedia, a non-profit global
research, evaluation, and consulting corporation, C&A is conducting
quantitative and qualitative research on international broadcasting in Latin
America for the U.S. Broadcasting Board of Governors. Using Spanish-language
focus groups and Spanish-language surveys, C&A is developing and analyzing
research on the listening habits of international broadcast audiences.